How to select your keywords?
Use this tool to select the perfect keywords for your website:
http://www.goodkeywords.com/
Also, using the Google keyword tools can be a good starting point too:
https://adwords.google.com/select/KeywordToolExternal
Yahoo keyword tool will be a very useful tool also:
http://inventory.overture.com/d/searchinventory/suggestion/
When you are selecting your keywords, remember:
- Don’t use Jargon, use the keywords the end users use to find your site
- Open to new keyword opportunities
- Monitor your keyword performance and get rid of the under performed keyword choices
- Use plurals instead of singular keywords (if you need to pick one)
For me, I will also go to my competitor’s web site and see
what keywords they are using also.